Advertising & Public Relations   Tags: advertising, communication, public_relations  

This research guide describes some of the major print and electronic resources for the scholarly study of advertising and public relations. Resources on business aspects of advertising can be found in the Marketing & Advertising Research Guide.

Other communication resources can be found in separate guides on Communication and Mass Media and in guides prepared for specific Communication courses.

For further information on these resources or to schedule a research consultation, contact the Communication Librarian, Ken Liss. (Contact information is in the box on the right of this page.)