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Marketing & Advertising

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Market Research & Industry Surveys

This research guide identifies major resources in the marketing and advertising fields. It includes demographic and general industry sources which focus primarily on the United States, though international sources are also included.

Market Research Reports

Market Research Data

IT Market Research Reports

Reference Librarian

Sonia Ensins's picture
Sonia Ensins
Contact:
O'Neill Library 311
Boston College
617/552-2414
sonia.ensins@bc.edu